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The Vanguard


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The Vanguard


About


About


 

About

The Vanguard

 

Basketball has become an emblem of creativity, style and culture. On and off the court, the creativity of the game and it’s players have become lightening rods of pop culture. Passionate perspectives, stirring stories, style and grace fill the colorful spectrum of personalization and individuality found within a player’s approach that has seen basketball transcend from sport to an art form. With each passing chapter, Vanguard explores the tactile and the intangibles that unite a cultural current like none other. 

Witness how we ball with stories that cover the new, now and next — welcome to VANGUARD®.

 

 
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Instagram


“Don't judge them by their age, judge these "freshmen" by their stat line as they put up shots in your timeline.”

 

Instagram


“Don't judge them by their age, judge these "freshmen" by their stat line as they put up shots in your timeline.”

 

instagram

The Storyboard

 
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Journal


 

“You don’t know where you’re going until you know where you’ve been. This is the art of making the past matter in the present”

 

 

Journal


 

“You don’t know where you’re going until you know where you’ve been. This is the art of making the past matter in the present”

 

 

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Draft Day


Draft Day


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In The Lab


In The Lab


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WondaGurl


“The constant pursuit of perfection contextually intertwines basketball to the music that is the heartbeat of the culture and to the designers who create the product that elevates the game on and off the court.”

WondaGurl


“The constant pursuit of perfection contextually intertwines basketball to the music that is the heartbeat of the culture and to the designers who create the product that elevates the game on and off the court.”

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Started


Started


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Crew Love


Crew Love


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Crowns


“These kids wear crowns over here”

Crowns


“These kids wear crowns over here”

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Sole Fresh


Sole Fresh


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Jumpman


Jumpman


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Money


“Money it's gotta be the shoes”

Money


“Money it's gotta be the shoes”

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Snkrs Xpress


Snkrs Xpress


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Jordan Brand Invitational


Jordan Brand Invitational


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Connect


Connect